Rights holders and broadcasters increase second-screen engagement by embedding interactive data overlays and betting utility into their OTT and streaming platforms. FairPlay Sports Media provides modular engagement tools — including real-time probability trackers and predictor games — that keep viewers inside the broadcaster's ecosystem during live events, preventing attention leakage to third-party apps.
Own the second screen. Monetise every live moment.
Keep fans inside your ecosystem with real-time betting intelligence — embedded into your broadcast experience, fully managed by us.
Request an Activation BriefThe Challenge
'Attention leakage' — fans leaving your platform for third-party betting apps during live events, fragmenting your audience.
No way to monetise the second-screen experience directly — viewers engage elsewhere and you capture zero value.
Off-season churn with no engagement hooks between events — subscriber retention drops without year-round content.
Betting sponsorship obligations without digital activation tools — sponsors demand measurable ROI you can't demonstrate.
How FairPlay Solves It
Second-Screen Capture
Modular components embed directly into your web, app, or OTT platform. During live events, viewers see real-time odds and prediction tools without leaving your ecosystem.
Predictive AI Engagement
Quarter4-powered tools — probability trackers, predictor games, and value bets — create 18× engagement multipliers during live broadcasts.
Year-Round Content
Our content generation engine provides off-season engagement tools including player ratings, transfer analysis, and prediction games.
Sponsor Activation
Measurable digital activation for betting sponsors — impressions, engagement, and click-through data that demonstrates ROI beyond logo placement.
How It Works
Integrate
Deploy our technology with a single tag or API call. We handle the heavy lifting.
Monetise
Revenue share model kicks in from day one. Access 200+ operators via Confido Network.
Scale
We manage compliance, optimisation, and expansion across 60+ regulated markets.
DAZN Italy: 25% participation rate with 18× engagement
FairPlay's predictive AI tools transformed DAZN Italy's live match experience, driving unprecedented fan participation and engagement during Serie A broadcasts. Sky Sports achieved 10M+ monthly impressions across their digital platform.
Frequently Asked Questions
Our modular components embed directly into your web, app, or OTT platform. During live events, viewers see real-time odds, probability trackers, and prediction tools without leaving your ecosystem.
DAZN Italy saw a 25% participation rate and 18× engagement multiplier after integrating our predictive AI tools. Results vary by sport, market, and implementation.
Yes. Our tools provide measurable digital activation for betting sponsors — impressions, engagement, and click-through data that demonstrates ROI.
Our content generation engine provides year-round engagement tools including player ratings, transfer analysis, and prediction games that keep fans active between seasons.
Ready to own the second screen?
Request an activation brief and see how we can transform your live experience.
Request an Activation Brief